ReelJobs · 2025

A full brand and app prototype for ReelJobs in under three weeks, built AI-first.

RoleDesigner & AI Strategist
PlatformMobile-first startup
MarketTikTok-style job marketplace
FocusBrand, UX, Investor Deck, GTM
ReelJobs hero visual

The problem

In a crowded market of TikTok clones and resume job boards, ReelJobs needed to differentiate while being fast to market: a video-first job marketplace where candidates record reels and recruiters browse, filter, and contact them.

What I did

Using AI end to end, I helped the team create a full brand and app prototype in under three weeks: ChatGPT and Google Gemini for image generation, Claude for PRDs and GTM strategy, and Figma plus plugins to put it all together, with Lovable and Midjourney tested along the way.

Deliverables included a clickable prototype, logo, brand identity, investor deck, and GTM strategy, plus multiple flow and app iterations in Figma: onboarding for recruiters and job seekers, the video feed, user profiles, and subscription flows.

Outcomes

<3 wksfrom zero to investor deck plus high-fidelity prototype
2audiences designed for: recruiters and job seekers
5+AI tools orchestrated: ChatGPT, Gemini, Claude, Lovable, Midjourney